Duncker & Humblot - Berlin: Böhm, Marlene Emma

Hochschule für angewandtes Management GmbH
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Böhm, Marlene Emma

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Corporate Reputation, Salesperson Trustworthiness and Customer Loyalty in the Life Insurance Industry

JOURNAL ARTICLE

Corporate Reputation, Salesperson Trustworthiness and Customer Loyalty in the Life Insurance Industry

Zeitschrift für die gesamte Versicherungswissenschaft, Vol. 113 (2024), Iss. 2 : pp. 283–315

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